88&Half was established in 2012 by Olivia and Grace Williams. The sisters are both recent graduates in the art field. Olivia exhibited her final collection at London Graduate Fashion week, where the feedback was positive and motivating, giving her the confidence to embark on her own venture.

The design, creativity and production aspect is solely driven by Olivia. Having a background in finance and accounting Grace offers her knowledge and skill set to the other side of the business. Together this has created a successful and dynamic collaboration resulting in 88&Half.

The major success for the brand was exhibiting at Scoop International in January 2014. The collection was clean and concise and attracted many buyers. The collaboration of knitwear and sheepskin together gave the brand a strong look.